Ariel Motor Company officially endorse AutoTrac for Atom and Nomad models

Published on 17th February 2020

Following the formation of a partnership in 2019 between Ariel Motor Company and renowned motorcycle tracking firm, BikeTrac, the pair are delighted to announce an extension to the agreement from 2020, with Ariel officially endorsing the automotive version of the system, AutoTrac, for its Atom and Nomad models also.

Renowned and highly respected in the motorcycle industry, BikeTrac has been responsible for over 1100 successful recoveries since inception in 2009, with a recovery rate of over 90% – statistics that, combined with great user-friendly functions, gave Ariel Motor Company the confidence to select BikeTrac as its security partner for its Ace models.

Utilising the same technology as it’s motorcycle product, proven to be extremely reliable in the toughest of conditions, AutoTrac stands up to whatever the elements throw at it, an attribute in complete synergy with Ariel’s Atom and Nomad models.

Ariel Motor Company’s Tom Siebert, commented, “This extended agreement for Atom and Nomad models reflects our confidence and trust in the BikeTrac system and now the automotive offering with AutoTrac. Their approach in offering innovative, tough and reliable products makes them the perfect partner for us to protect our customer’s vehicles. We look forward to a even-closer relationship.”

Featuring GSM, GPS, GPRS and RF technology, AutoTrac offers the complete solution, proven time and time again thanks to its additional RF technology that assists with recoveries in the most difficult of locations.

On top of its proven security features, AutoTrac also offers other useful functionality too via its dedicated app or desktop browser, such as journey history views with downloadable and shareable routes, low battery notifications, service information and even a ‘roll over’ notification setting should a vehicle be involved in a tip-over accident.

BikeTrac’s Bill Taylor, added, “Extending our relationship with Ariel is very exciting for us. AutoTrac is building momentum in the motorsport, classic car and motorhome markets, where we are seeing an increased focus on combating theft. With Ariel Motor Company, we are able to offer customers a security solution that really is extremely practical and effective. We look forward to serving Ariel and their customers.”

All Ariel Atom and Nomad models can have an AutoTrac unit installation specified in their build order. For more information on Ariel vehicles please contact Ariel Motor Company on 01460 78817 or visit www.arielmotor.co.uk.